Whether you’re an avid golfer or a casual fan, chances are you remember Barney Adams’ infomercials from the 1990s. They turned Adams Golf into an overnight sensation, but by the 2000s, the company had faded away into obscurity once again. That is, until recently. With his newest innovation—the stability putter shaft—Barney Adams is helping golfers improve their game once again.
The stability putter shaft is a new type of putter shaft created by Breakthrough Golf Technology (what used to be Adams Golf). It’s 37 inches long with an ultra-stiff flex that’s designed by computer analysis of a particular shaft.
The problems with current putter shafts
While the majority of golf clubs have changed throughout the years, the shaft of the putter has remained unchanged for over 50 years. This has become a problem, as shafts are no longer well-equipped to handle the heavier putter heads that are now out on the market. This results in a shaft that is too weak to support the head, making it hard to hit the ball evenly and on-target.
How the stability putter shaft helps
So how exactly is the stability putter shaft better than previous kinds? The secret lies in its ultra-stiff flex which provides increased stiffness and strength. Plus, with computer analysis, you can target specific weak points in the shaft in order to know where best to place a flex-resistant insert. Thus, by strengthening the shaft, you’re able to hit the ball with greater accuracy.
Clearly, the stability putter shaft can bring several benefits to your overall game. That’s why we at Heiser Golf are proud stability shaft dealers. Book an appointment now to get your putter fitted, or contact us for more information.